Customers appreciate a good reward. Coupon codes, promo codes, and discounts are all ways businesses can reward their customers. Coupon codes and promo codes give shoppers extra incentive to purchase products and services. They’re also a great way to discover new products and reduce costs on existing ones. And discounts can motivate customers to upgrade their purchases. Here are some great coupon code, promo code and discount ideas that won’t break the budget.
- 1 1. Give Loyal Customers Extra Discounts
- 2 2. Offer Free Shipping or a Free Gift
- 3 3. Try Bundle Deals
- 4 4. Create Discount Days or Make Discounts Last
- 5 5. Promote on Social Media
- 6 6. Giveaways
- 7 7. Partner with Other Brands
- 8 8. Offer Exclusive Deals to Specific Audiences
- 9 9. Create Mystery Discounts
- 10 10. Promote with Email
1. Give Loyal Customers Extra Discounts
Let existing customers know you appreciate their loyalty with discounts and coupons. A handwritten thank-you card with a special code that’s valid for a limited time can create a lasting impression and incentivize customers to come back for future purchases. You can also include discounts in your newsletters or set them up as automatic reward points for loyal customers.
2. Offer Free Shipping or a Free Gift
Free shipping is always appreciated, and when customers see that their favorite company offers it, they’re more likely to shop with them again. Additionally, you could offer a free gift with certain purchases. This can be a useful way to introduce customers to new products and increase the average order value.
3. Try Bundle Deals
Bundling multiple products or services together gives customers a feeling of value. And when they feel they’ve got a good deal, they’re more likely to keep shopping with you. Bundle deals can even be used to up-sell customers to more expensive products or to push them to subscribe to higher priced items in the future.
4. Create Discount Days or Make Discounts Last
If you want to increase user engagement on your website or in your store, create themed discount days. For example, offer “20% off Everything” day or “Free Shipping Day”. You can also decide to make your discounts last for a limited period of time, such as “50% off Everything for the Next 24 Hours”. Pre-announcing these discount days or discounts on social media can help to drive customers to your website.
5. Promote on Social Media
Social media is a great way to promote discounts and sales. Try creating discount codes that customers can use specifically on social media. Or you can post pictures of special deals and discounts and ask customers to share them with their friends. You can also use the information on your customers’ social media accounts to offer them personalized discounts.
Giveaway campaigns are a great way to generate new leads and reward existing customers. Offering discounts in exchange for subscribing to your newsletter or for following you on social media can be great ways to engage customers and build up your mailing list. And offering a discount to giveaway winners creates an incentive to enter.
7. Partner with Other Brands
You can work with another business to offer discounts in exchange for promoting each other’s products and services.Affiliate marketing can also be a great way to generate targeted leads and get people to promote your products and services. Both of these tactics can be used to create attractive offers that attract customers to both brands.
8. Offer Exclusive Deals to Specific Audiences
Exclusive deals are a great way to reward customers for their loyalty and capture new leads. You can offer exclusive deals to specific audiences like existing customers, new customers, or customers who sign up for newsletters or follow you on social media. You can also use exclusive discounts to reward customers for their referrals.
9. Create Mystery Discounts
Creating a bit of mystery around your discount codes can be a great way to get customers to visit your store or website. Customers can be tempted by mystery discounts by not knowing the exact amount they’re getting off an item. You can also post these mystery discounts on social media and ask customers to guess the exact amount to receive an even bigger discount.
10. Promote with Email
Send out emails to your customers to promote upcoming deals and discounts. Include a simple and clear call to action and ask customers to take advantage of the special offer. You can also include a special coupon code or promo code in the email and ask customers to share it with their friends.